Marketing Executive- Campaigns - Scentre Group

Our Story

Scentre Group is the owner and operator of 42 Westfield living centres in Australia and New Zealand; partnering with the world’s leading retail and luxury brands to create a unique shopping and leisure experience for our customers. A career with us fosters the chance to be a part of a company that is transforming the digital and physical retail space. Every day, our people play a vital role in our purpose to ‘create extraordinary places, connecting and enriching communities.’

Your opportunity

The Marketing Executive – Campaigns supports the planning, coordination and delivery of integrated marketing campaigns that strengthen Westfield’s brand, connect with customers and support business outcomes across Australia and New Zealand.

Working across multiple campaigns and channels, the role partners with internal stakeholders, agencies and creative teams to ensure campaigns are delivered efficiently, consistently and in line with brand objectives. The role supports campaign development from briefing through to execution, helping bring ideas to life through compelling content, strong project coordination and effective stakeholder management.

Its impact is seen in the quality and effectiveness of marketing campaigns, the consistency of brand execution and the ability of the Brand & Communications team to deliver engaging customer experiences that drive visitation, engagement and advocacy.

Duties:

Support the planning, coordination and delivery of integrated marketing campaigns across digital, social, email, owned, earned and in -destination channels

• • Assist in developing campaign plans, timelines, briefs and supporting materials to ensure campaigns are delivered effectively
  • Coordinate campaign execution across internal teams, agencies, production partners and external stakeholders
  • Support the development of campaign assets and content, ensuring alignment with brand guidelines and campaign objectives
  • Manage campaign workflows, approvals and asset distribution to ensure quality and consistency
  • Maintain campaign asset matrices and supporting documentation across all campaign activities
  • Partner with internal specialist teams to ensure campaign activity is aligned and integrated across channels
  • Act as a key point of contact for campaign -related queries and stakeholder requests
  • Coordinate content creation with designers, copywriters, agencies and external partners
  • Build and maintain strong relationships with internal and external stakeholders to support efficient campaign delivery
  • Monitor campaign performance and support the preparation of post -campaign reviews, reports and insights

What will set you apart from the rest?

• You bring experience in marketing, campaign coordination or communications roles
• You understand the importance of collaboration when delivering successful campaigns
• You have learned how to manage multiple priorities while maintaining quality and attention to detail
• You understand the value of strong stakeholder relationships and clear communication
• You recognise that successful campaigns require both creativity and disciplined execution
• You bring a growth mindset and a willingness to learn, adapt and continuously improve
• You coordinate and deliver marketing campaigns across multiple channels and stakeholders
• You manage competing priorities and campaign timelines effectively
• You prepare campaign briefs, plans, reports and supporting documentation to a high standard
• You understand how marketing campaigns contribute to brand, customer and business outcomes
• You use data and insights to support campaign evaluation and continuous improvement
• You apply strong written and verbal communication skills to influence and engage stakeholders

About us

Scentre Group owns 42 Westfield destinations across Australia and New Zealand. We create extraordinary places and experiences that connect and enrich communities.

We are focused on our customers and creating more reasons for more people to visit our Westfield destinations more often and for longer.

With approximately 75 professions within our business, our team has the expertise to design, construct, operate, manage and market our Westfield destinations and platforms.

We want to be the place where talent thrives. To support you thriving with us, we promise to respect, inspire and develop you, and that you will do work that matters.

Diversity, equity and inclusion underpins our culture, and our vision is that ‘Everyone Belongs’. We foster a workplace experience where everyone feels valued, supported and motivated to realise their full potential.

We aspire to create a workforce reflective of the communities in which we operate and encourage applications from everyone regardless of age, gender, ethnicity, cultural background, faith, disability, sexual orientation, gender identity or life stage.

Discover more about working with us.